A clean and simple graphic illustration of a person using a phone. The phone screen shows a map of a generic South African city with a large, glowing pin on one location. From the pin, a line connects to a search bar at the top of the screen that reads 'Plumber in Durban'. The style is simple, using a clear color palette of blues and greens to feel helpful and easy to understand.
MLG Digital

Getting Found on Google: A Starter Guide to SEO for SA Businesses

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Search Engine Optimisation (SEO) involves enhancing your website to rank higher in search results, particularly for local customers in South Africa. Key steps include finding relevant keywords, setting up on-page SEO, focusing on local SEO via Google Business Profiles, building backlinks, and monitoring results with tools like Google Analytics to track progress.