Start with 5 free tools, then go deeper with the instant-download tracking tools that fix the tracking gaps costing you clean data — no agency retainer required.
Five hands-on tools covering SEO, ad budget, content, conversion and email — no charge, no catch. Tell us where to send them below.
Track keyword targets and rankings, find where competitors have content you don't, and turn the highest-priority gaps into a content calendar.
Get It Free →Enter your margin and AOV to see your real breakeven ROAS and CPA, then split a budget across channels by which one actually converts efficiently.
Get It Free →Set your content pillars, fill in a full month of posts, and never stare at a blank caption box again with 15 fill-in-the-blank formulas.
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Get It Free →Tell us your name and email, tick the toolkit(s) you want (or send all 5), and they're yours — plus the occasional email when we build something new worth having.
The plug-and-play UTM system that keeps "facebook," "FB," and "Facebook Ads" from wrecking your GA4 reports — forever.
If your GA4 traffic reports are full of "(direct) / (none)" and duplicate channel names, it's not GA4's fault — it's inconsistent link tagging. Every team member who builds a link their own way breaks your reporting a little more.
Small business owners, marketers, and social media managers who are done second-guessing whether "Instagram" traffic is actually coming from Instagram.
Delivered as an Excel/Google Sheets workbook: Read Me, Naming Reference and Link Generator tabs.
R149 / $9 USD
Skip the trial-and-error. Copy these exact tag, trigger, and GA4 event recipes and start tracking the clicks your reports are currently missing.
Most small businesses are only tracking page views. Everything that actually matters — a WhatsApp click, a form fill, a PDF download, a phone tap — is invisible in GA4 unless someone sets it up manually in Tag Manager. That someone is usually an agency charging hundreds of dollars per tag.
Business owners and marketers who want agency-level tracking without the agency invoice — especially service businesses where WhatsApp or a phone call is the real conversion.
Get both for R349 and unlock 3 months free access to the Ask an Analyst community — where you can ask me directly when a tag isn't firing.
R349 / $20 USD — save R49 on buying separately